Why Launch your music on AliMusic

AliMusic (阿里音乐) is the digital music division of Alibaba Group, established in 2015 through the merger of Xiami Music (虾米音乐) and Tiantian Music (天天动听). Initially, it operated these platforms to cater to diverse music preferences. However, in February 2021, Alibaba discontinued the Xiami Music app, marking a strategic shift in its music services approach.

Currently, AliMusic focuses on integrating music services within Alibaba's expansive ecosystem, enhancing user experiences across various platforms.

• Integration Across Alibaba Ecosystem Youku (Video Streaming): Embeds music content into one of China's leading video platforms, enriching audiovisual offerings. Taobao Live and Tmall (E-commerce Livestreaming): Provides music features to enhance live shopping experiences, creating a more engaging environment for consumers. AliGenie (Smart Speaker/Voice Assistant): Powers voice-controlled music playback, enabling seamless interaction for users within Alibaba's smart devices.
• B2B Licensing and Music Tech Solutions Rights Management and Licensing: Offers comprehensive solutions for businesses seeking licensed music content, facilitating legal and efficient distribution. API Integrations: Provides technical support for embedding music services into various applications, promoting a cohesive user experience across platforms.
• Focus on Music Technology Innovation Enhanced User Engagement: Develops tools and features that leverage music to boost interaction within Alibaba's services, fostering a more immersive experience. Data-Driven Insights: Utilizes Alibaba's robust data analytics capabilities to understand user preferences, aiding in the curation of personalized music content.

AliMusic (Alibaba Group): Part of Alibaba Group’s ecosystem — combines music with e-commerce, entertainment, and social features.